DCHP-3

Canadian Tire money

DCHP-2 (May 2016)
n.

a cash-value loyalty program by Canadian Tire (see Image 1).

Type: 1. Origin Canadian Tire money is given out for cash purchases in Canadian Tire stores. For a certain amount of dollars spent one receives a number of "cents" that can be used towards the next purchase. It was introduced in 1958 in company-owned gas bars and from 1961 in its retail stores (see Canadian Tire reference). Canadian Tire money has a near-universal recognition rate among the Canadian population.

Quotations

1968
Fifty prizes, donated by local merchants, were offered at the end of the evening to those with the most money in hand. The B.A.A. pooled Canadian Tire money for the two top prizes, a radio and golf clubs.
1977
As no one knew of Bavasi's promise, it seemed to most fans like selling a gold coin for Canadian Tire Money.
1985
She became so determined to get into her apartment she forgot she was wearing black pants so tight they could have been painted on, red spiked heels, a leather halter top with Canadian Tire money sticking up out of the cleavage, a blonde wig and a cigarette holder.
1990
Customers using a Canadian Tire Card will not get the benefit of the Canadian Tire "money" issued for cash purchases, which allows customers deductions off future purchases.
1995
It even printed its own Canadian Tire money that customers receive when buying goods, and redeem on their next purchases.
2000
Canadian Tire offers an assurance its paper money is secure: "customers who pay by cash, debit card or cheque will continue to receive traditional paper Canadian Tire money, which enjoys near-universal recognition among Canadians."
2005
Canadian Tire Petroleum's gasoline sales grew by 6.7 per cent to 401.6 million litres during the quarter thanks to expansion activity and the strength of the Canadian Tire Money loyalty program.
2005
Cornell picked through the jewelry inside the safe, taking the valuables he thought he could sell like rings, a necklace and a watch. He also took a $100-bill, coins, a Visa Gold card and Canadian Tire money.
2007
A uniquely Canadian collecting obsession is Canadian Tire money -- a passion that unites the 400 members of the Canadian Tire Coupon Collectors Club that was founded in 1990.
2013
Attendees are encouraged to bring along items on the LAWS wishlist, such as paper towels, tinned dog or cat food, toys, treats or cash donations. Canadian Tire money is accepted alongside "real money" and coupons for select stores. "Last year we raised over $250 in Canadian Tire money for the shelter and we gathered a few wishlist items too," Sculland said.

References

Images


                          Image 1: <i>Canadian Tire money</i>. Source: Wikipedia Commons. Photo: T. Piwowarek BioPub

Image 1: Canadian Tire money. Source: Wikipedia Commons. Photo: T. Piwowarek BioPub